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Throwing the book at Cupid - New guide to dating and romance is available free

5/31/2004

"Who wrote the book of love?"

Paul A. Falzone, founder and president of The Right One, the nation's largest personal introduction service, may not have written the book of love, but he has authored a book on love – a comprehensive overview of relationships throughout the ages and a guide to finding true romance.

The book, "FINDING THE RIGHT ONE," a $14.95 value, is available fee of charge for a limited time from any one of The Right One's 14 locations nationwide. It can also be ordered, for a $3 shipping charge, by calling 1-800-818-DATE.

The Right One® has offices throughout the nation, including: California (Walnut Creek, Mountain View); Georgia (Atlanta); Illinois (Bloomington, Springfield, Rockford); Iowa (Bettendorf, Cedar Rapids and West Des Moines); Massachusetts (Hingham, Chestnut Hill, Worcester, Woburn); Nebraska (Lincoln, Omaha); New Hampshire (Bedford); Rhode Island (Warwick) and Wisconsin (Madison).

"FINDING THE RIGHT ONE," is a comprehensive guide to finding a perfect match and surviving the hectic singles scene.

Among the topics covered with rich detail, humor and helpful advice are:

• The history of courtship and dating
• The Internet singles scene
• Moving on after a divorce, separation or death
• Taking control of your own destiny
• Introduction services and personal ads
• Blind dates and singles bars
• The mystery of attraction
• Dating do's and don'ts
• Signs that a relationship has moved from "date" to "mate"

"I started The Right One as an entrepreneurial venture with the idea that I could make a decent living and build my own business by helping others," said Paul A. Falzone, president of The Right One and author of A SINGLES GUIDE TO FINDING THE RIGHT ONE. "After investing a great deal of time and energy, and experiencing many ups and downs in the process, I came to the realization that success in this business has very little to do with financial gain. Instead, success is achieved primarily by introducing our members to the ‘right' person. Once this happens, the business side of the process takes care of itself. It was quite the revelation for a man who was trained to focus first and foremost on the bottom line."

"I love being in this business, not just because we've become of the largest in the industry, but because of all the smiles we see, the lives we enrich and all the wedding cakes we get to sample," he added. "I wrote this book to share the lessons I have learned by working with singles and seeing them find true love over the years. I hope it helps everyone who reads it to find their own right one."

Why is this service The Right One?
The Right One has helped hundreds of members take a walk down the aisle. More than 20,000 other members are also using the personal introduction service to find a spouse or just meet a friend to enjoy dinner and a movie.

Paul A. Falzone, founder of The Right One, brings a reputation for excellence to the social introduction scene. Falzone got his start as a franchisee of a national dating service and was instrumental in dramatically increasing the company's sales. In time, however, he became increasingly dissatisfied with its management policies and went out on his own to provide a more client-friendly and responsive service. He conducted market research and established focus groups comprised of present and former dating service subscribers to determine what they considered the key to a successful service. Their input became the cornerstone of The Right One Program.

Each new client undergoes an criminal background check to insure that all who join The Right One feel secure that they are being matched up with quality individuals. Personality profiles are also required to ensure compatible matches.

Unlike other services, The Right One does not engage in any high pressure sales tactics and strives to provide a comfortable atmosphere for all clients. The Right One also offers a membership guarantee. Additional matches are provided, above and beyond a client's membership, if they are not completely satisfied.

The recent merger of The Right One's 18 national offices with 75 North American franchises of the Together dating service has created the largest service of its kind in the world.

For more information about The Right One, Together or their franchise offering, please call (800) 348-DATE, or visit their website at therightone.com.